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Toyota's Roads to the Present.Kiichiro Toyoda, founder of the Toyoda Motor Corporation, Was born in 1894. His father Sakichi Toyoda became famous as the inventor of automatic loom. Inheriting the spirit of research and creation from his father, Kiichiro devoted his entire life to the manufacturing of Cars, which was an unknown frontier at that time. After years of hard work, he finally succeeded in completing in the A1 prototype vehicle in 1935.Hybrid Cars. That was the beginning of the history of the Toyota Motor Corporation.... MESSAGE FROM THE PRESIDENT AND CEOThe global automotive industry has entered a new era – one that can be expected to change almost every facet of the car in the years ahead. This is an exciting time. In pursuit of environmentally sustainable mobility, we are now engaged in a great race – one of the greatest engineering competitions in history. The outcome will deliver significant benefit to humanity. And within our industry it will distinguish the winners from the rest. Where will the solutions be found?Barristers Chambers. Will it be it fuel-cells, electric cars, bio-fuels, advanced diesels, hybrids – or something not yet invented? No one knows. As yet there is no “silver bullet” and no winner in sight. Still, we are confident that effective solutions are within reach. But when a winner does emerge the decision will not be made by engineers.
Carlos Ghosn President and CEO
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Corporate Philosophy (formulated in January 2005)"We are committed to providing the utmost driving pleasure and safety forour valued customers and our community. On these commitments we will never compromise. This is the Mitsubishi Motors way." A message from the management of Mitsubishi Motors : April 2005 marked a clean break from the corporate culture and the ways of the past, and a fresh beginning for the management and employees of Mitsubishi Motors as we set out to create a new future for our company.
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